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Hurry & You Can Get Feedback on Your Year-End Appeal!

I’m giving feedback on pre-submitted fundraising appeal letters TOMORROW, August 20. My goal is to have your fall appeal stand out from the crowd this year.
Here are just a few things I’ll cover on tomorrow’s webinar:

  • The three things people read BEFORE they read your letter.
  • How many times should you make an ask in your appeal?
  • What’s the best use of the P.S.?
  • How to give your letter the “you” test.

If you send me a draft of your year-end appeal letter for THIS YEAR by the end of the day today (August 19). . . I’ll give you feedback on it tomorrow during my Ignited Fundraising Webinar.

I’ll accept up to 5 more letters by end of business today, August 19.

Send your letter to me directly and I’ll let you know how to join me for the webinar.

This webinar is fun, fast-paced and packed with information about what works and what doesn’t in your mail appeal.

Don’t miss this once-a-year opportunity for feedback!



  • Deborah Weston says:

    Can I attend the webinar without submitting letter? Currently working on our Capital Campaign kick-off and have not developed my holiday appael yet.

    • Cara says:

      Yes! Absolutely! We have lots of people who participate and learn a great deal about what they want to do in an appeal that isn’t yet written.

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